Our Company: More Than Just a Liquor Store
Mawella Liquor store’s Story began with a simple belief: that a great bottle of wine or spirits is more than just a drink—it’s a way to celebrate life’s moments. Our founder who created this store with a passion for quality, a commitment to personal service, and a vision of building a community for fellow enthusiasts
Francorp East Africa Limited is a Tanzanian Company managing Mawella Liquor store, registered under the laws of the United Republic of Tanzania, bearing a certificate of registration number 141122, Tax Identicator Number 135-824-690 and Value Added Tax registration number 40-032107-P. The Company trades as Mawella Liquor Store, owning a chain of stores located at Mbezi Beach Africana, as its headquarters, as well as in Mikocheni, SGR, Oyster Bay, Arusha, and Mwanza.
Mawella Liquor Store is one of the best liquor stores in Tanzania, with an outstanding collection of brands across nonalcoholic beverages, wines, spirits and beers, trading as a distributor (of some brands), a wholesaler and a retailer.
We’re not just a place to buy liquor; we’re a place to discover it. We’ve spent years curating a collection that reflects our love for fine beverages, from well-known classics to hidden gems. Every bottle on our shelves has been hand-selected to ensure it meets our high standards for craftsmanship and taste.
- Over 500 items are available
- Huge selection of top-rated brands
- Product experts on staff
- Low price guarantee
- Earn discounts for bulky items
- Hassle-free shopping experience in our stores
- Click and select what you desire
- Highest-quality drinks
mission and values
Our Values: Quality, Community, and Discovery
Our Mission and Vision
Our mission is to make a difference through delivering superior value to our customers, shareholders, employees and society at large.Our mission is to make every customer feel welcome, whether you’re a connoisseur looking for a rare find or a novice wanting to learn more. We believe that buying wine and spirits should be a fun and engaging experience. Our team is passionate and knowledgeable, always ready to share a story, suggest a pairing, or help you find the perfect bottle for any occasion.
Our vision is to be a premium conglomerate with a clear focus on each business, making a difference everywhere we engage by providing outstanding quality services.
Our aim is to value clients, employees and society at large and make a difference through delivering superior value to our custom. We are proud to be a local business, and we are grateful for the community that has supported us. We look forward to continuing to serve you, sharing our love for great drinks, and helping you create lasting memories.
Our Signature Wine: Franco’s Family Wine
Franco’s Family Wine is our exclusive signature wine, crafted in partnership with Domiya Wine Estate. We oversaw the entire process, from the vineyard to the bottle, to ensure this wine lives up to our family name. It is more than just a product; it is a tribute to Franco and a symbol of our commitment to you, our extended family. You won’t find it anywhere else, and we are incredibly proud to share it with you.
Why Choose Franco’s Family Wine?
A Personal Touch: This is not just another label on the shelf. It’s our personal selection, and a reflection of our commitment to your enjoyment.
Unbeatable Value: We’ve worked directly with the winery to eliminate the middleman, allowing us to offer a premium wine at an exceptional price.
Exclusive to Our Store: You won’t find this unique wine anywhere else. It’s our way of saying thank you for being a part of our extended family.